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Staffordshire PFCC candidate – Deneice Florence-Jukes, independent



We are providing all the candidates seeking election as Staffordshire Police, Fire and Crime Commissioner (PFCC) with the opportunity to tell our readers what their priorities are, and to tell us a little more about themselves.

We’ve asked the same four questions to each candidate, for straightforward comparison, and we have invited candidates to supply social media and website links if they choose to.

In this article we speak to Deneice Florence-Jukes, standing as an independent candidate.


Related topics:


(1) Please tell us a little about yourself.

I was born in Burton upon Trent and returned home after my careers to raise my family. I have a deep affection for my hometown and for the County of Staffordshire.

I truly want what’s best for all of us. I possess a very strong sense of public duty, having chosen to have two public sector careers, spanning three decades.

The first in our Royal Air Force and the second in the Metropolitan Police Service. I am currently an elected Independent Councillor to East Staffordshire Borough Council.

I want to utilise my life experience and skills to be Staffordshire’s next Commissioner.


(2) What do you feel are the policing priorities in our area?

Increasing public confidence in the police is a key priority for me. More uniformed officers on our streets is a must to both deter criminals and reassure the public.

Whilst I’ll be focussing on crime prevention and driving down crime, I also want the people of Staffordshire to know that should they become a victim of crime they’ll get a speedy response, a proper investigation into the offences committed against them and satisfaction knowing their offender is brought to justice.

I know many feel they get a raw deal from a service they’re paying for; I want to change that.


(3) What initiatives would you seek to implement if elected on 6th May?

I will be adopting clear strategies to deal with the serious and violent crimes that blight our communities.

My priorities are focusing on burglary and knife crime, county lines drug dealing, protecting women and victims of domestic abuse and protecting the elderly and vulnerable against fraud and cybercrime.

I want policing to be more proactive with targeted operations on individual criminals and criminal gangs to serve as a deterrent to criminal activity.

I also want to tackle low level visible signs of crime such as anti-social behaviour, vandalism and public drinking to help create an environment of order and lawfulness


(4) What skills/experience would you look to bring to the role?

Listening is by far is the biggest skill I’ll bring to the role. I’m seeking to represent the people, so that means listening to the people.

Hearing what the residents of Staffordshire want from their police and fire services will be the ultimate driver for me.

Additionally, what I bring is real life experience. I have spent a lifetime dedicated to working in public service. 

I know from my experience in the military and police how large organisations function. I have both the suitability and capability to be the next Commissioner.

An independent working for you, not a political party.





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