Supermarket Booths has embarked on a new partnership with Montezuma’s, a bespoke British chocolate brand specialising in hand-finished, luxury chocolates.
Co-founders, husband and wife team Helen and Simon Pattison, launched Montezuma’s in 2000 with a dream to refresh and innovate the British chocolate market.
The joint venture with Booths will see the introduction of a new chocolate counter at the supermarket’s Knutsford store.
Customers will be able to choose from a selection of hand-finished truffles, giant chocolate buttons and several varieties of Montezuma’s signature Choc O Block (all of which can be gift-wrapped on request).
Booths brand and innovations manager Matt Bruno said: “We are delighted to be introducing a counter of this kind within our Booths Knutsford store, and we’re really excited to be working with Montezuma’s.
“Our new chocolate and truffle counter will be perfect for our customers who want to indulge in a mid-week treat or seek out that special gift!”
The new chocolate counter, which will house a tempting array of loose chocolate treats, will be open 7am-7pm Monday to Saturday, and 10am-4pm on Sundays.
Truffles: £6 per 100g
American Idol — Milk chocolate with a soft salted caramel centre
Milk Maid — Peruvian milk chocolate with milk chocolate ganache centre
Eclipse — Dominican dark chocolate with dark chocolate ganache centre
Secret Squirrel — Milk chocolate, hazelnut praline and chopped hazelnuts
Strawberry Champers — White chocolate with strawberries and champagne
Sunrise — Dark chocolate with an orange centre
Moondance — Dark chocolate with an almond praline
Sweet Summertime — White chocolate and raspberry
Tiger Tiger — Dark chocolate with Madagascan vanilla centre
Giant Buttons: £2.70 per 100g
Milk or dark available
Choc O Block: £3.50 per 100g
Milk choc honeycomb
Pistachio and cherry
Marzipan and cherry
Dark chocolate and Brazil nut
Truffle Gift Boxes
£15 for 16 truffles
£22 for 25 truffles