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A-Plan Insurance wins Insurance Broker of the Year


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A-Plan Insurance (a Howden company) collected the trophy for Insurance Broker of the Year at the prestigious British Insurance Awards on Wednesday 6th July 2022.

They were shortlisted alongside strong competition from five other brokers, and were selected not just because of their excellent, highly personalised advised service they provide their clients, but how they immerse themselves in the communities in which they operate, supporting local clubs, charities, schools and businesses. 

The event took place at the Royal Albert Hall with over a thousand people from across the insurance industry in attendance.

A-Plan CEO Kelly Ogley collected the award and commented: “I am absolutely delighted that we won Broker of the Year at the British Insurance Awards.

“It is the first time we have entered, and I am thrilled and over the moon to receive one of the insurance industry’s more prestigious awards.

“It’s reflective of our unwavering commitment to caring for our clients, consistently providing top-quality service in everything we do, whether that be to our clients, in the local community or to each other. 

We have a great team of people who are passionate about continually going the extra mile for clients, and this is for them.

Whilst I had the privilege and honour of collecting the award, it is for the team, for whom it means everything to receive such an accolade. They make me very proud to be their CEO.”

Wilmslow branch manager, Danny Brown commented: “Winning this award means so much to us all, and highlights that being local, utilising data and tech, and providing our clients with a truly personalised advised service is what we are all about.

“Because we don’t sell insurance online and only offer an advised service, in branch or over the phone, this award celebrates all of those things!

“We couldn’t be prouder and look forward to sharing the wonderful news with our clients.

“It was also great that we got to celebrate with colleagues from Howden, Aston Lark, Dual and KGM, who were at the event.” 



About A-Plan Insurance

Founded in 1963, A-Plan Insurance, a Howden Company, is one of the largest specialist insurance distribution groups in the UK.

Headquartered in Witney, Oxfordshire, its national branch network continues to grow across the country, with over 100 high street branches employing over 1,600 colleagues.

A-Plan’s comprehensive portfolio encompasses personal, business, corporate, rural, private and niche insurance brokerage, supporting the traditional to the extraordinary.

They are impartial and independent, offering an advised service to ensure their clients get correct, great value cover, delivering a truly personal experience.

A-Plan’s mission is to take the hassle out of insurance. They don’t use jargon and they personally answer calls within 20 seconds on average.

Even in the event of claim, the A-Plan team is by the client’s side and able to liaise on their behalf.

A-Plan is rated 4.8/5 on Trustpilot, and 96% of clients would recommend them.

For more information please contact Danny Brown, 9-11 Rex Buildings, Alderley Road, Wilmslow, SK9 1HY or


Authorised and Regulated by the Financial Conduct Authority (FCA registration number 310164)

Find out more about A-Plan Insurance at


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